WINNING STRATEGIES OF SRC PRESIDENTIAL HOPEFULS 2017

by Israel Boafo Bansah

The thought of losing a UG SRC election is terrifying and April is callously approaching fast for many of these presidential hopefuls. The race to the Union Building is taking dramatic twists and turns; mergers, unprecedented press announcements, unfiled candidacies. Tension is rising amidst contenders in a rivalry where unpredictability seems to be its most prominent signature as there is no clear-cut leading victor or losing vanquished.
Need be I ask what is the psycho-strategies of these hopefuls and what is their campaign brand positioning in the minds of the electorate? Discover why OTTING is Coca-Cola, KUMI is Little John and SCHANDORF is a Messiah as part of Gabriel Opare’s literary series; WINNING STRATEGIES OF SRC PRESIDENTIAL HOPEFULS 2017.

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